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Implementation: From Process to Culture

Chopard’s transformation integrates three essential pillars:

  1. Process Excellence – elevated standards across the entire value chain.
  2. People Engagement – training, involvement, and shared responsibility across all stakeholders.
  3. Sustainability by Design – embedding environmental and ethical considerations into products from the very beginning.

The result is a maison that blends tradition, craftsmanship, and responsible leadership with exceptional coherence.

Results & Impact

Chopard’s model is now:
– a global benchmark for responsibility in luxury;
– a reference case for integrating sustainability and operational excellence;
– a demonstration that economic value and ethical value can grow together;
– a real-world example of how Lean for Green principles apply to high-end, complex supply chains.

The transition to ethical gold has influenced the entire market, inspiring other brands to follow. It is the power of role modeling in industries where heritage and symbolism matter.

Testimonial

“Sustainability is not a project; it is a promise — to people and to the future.”
Simona Zito CEO Italy – Chopard

Why This Matters for Lean In Finance

Chopard’s transformation aligns perfectly with the mission of Lean for Green:

  • integrating operational excellence and sustainability;
  • building transparent and responsible value chains;
  • empowering people as the true drivers of change;
  • enabling measurable, long-term value creation.

It is a clear demonstration that Lean, Digital, and Green can transform even the most traditional and iconic industries shaping the next generation of responsible enterprises.

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